jml Press Release — Nov 07 2007

November is the time to list your holiday rental on the Internet

The clocks have now gone back and we have long dark evenings, what better time to think about next year’s holiday and that is the time when the holiday home owner should be thinking about marketing their property.

With more and more people owning holiday rental properties in Europe and worldwide it is most important that the owners can give the property as much exposure as possible.

In many cases they have a large mortgage to service and as the number of properties available grow the more important it is to get the marketing right.

jml Property Services were one of the early entries into the Internet marketing of “self catering holiday homes rentals on-line” They launched in the summer of 2001. Initially advertising costs were around €135 per year (£95) and although a property owner would pay this figure and much more to advertise in a colour magazine with not too high a circulation, many did not trust the Internet. “They could physically touch a magazine and did not have this type of confidence with the Internet” according to Philip Suter of jml property Services.

The company decided to re-brand and the replacement site called A much easier name and at the same time advertising was changed to approximately €17 (£11.75 inc VAT) per year. By this time people had more confidence and for the price of one year’s advertising you can’t actually buy a lot explains Philip; “a couple of rounds of drinks in a bar or maybe put a small quantity of fuel in your car!” offers plenty of information for owners letting their property and advice on legal regulations, insurance, taxes, swimming pool regulation reminders in France and even to look out for rental scam con customers! They have information on holiday destinations and have pages on news issue for the countries they cover. Like with property owners, there is a very comprehensive check list for renters.

For more information please visit is part of jml Property Services, the trading name of Jeffrey Milner Ltd. The company is an UK based company that was established in 1979 jml specialises in non standard insurance like car hire excess insurance, overseas property insurance, landlord and tenant rental insurance, insurance for ex offenders, gravestone memorial insurance, kidnap and ransom travel insurance, Business Maternity Insurance, taxi insurance and a lot more including standard products like, motor, property, accident, pet, travel and wedding insurance. The jml Group also runs jml Training. In-house management training services are provided for Management development, executive coaching, Diversity and bullying in the workplace, local government training, MBTI Diagnostic Assessment and a lot more © jml Property Services November 2007


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